Hello boys and girls
Promoting CPA offers with PPV traffic is something I always wanted to try, so I'll be starting a journey in a hope to earn some money and provide you with good, quality info about what do and what doesn't work when we talk about this kind of marketing.
I already tried this once, spent only $20 and didn't get a single conversion on my CPA offer for about 10K clicks. It was couple of months ago, but I think I haven't got my targeting right and I simply quit because of lack of willingness to spend more money and time on testing. And bad offer - at least for PPV traffic.
My first try was promoting the offer that worked great for IG and FB marketing (free NFL Jersey CPA offer), so I decided to see how PPV traffic will convert there. I was thinking, "what a hell, If I can get 1000 clicks on the offer and pay 0,002 per click, I only need 1 conversion to have positive ROI" since that offer was paying me $2.38 per conversion.
I'll tell you a secret: It's not that simple
Now, it's time to start again, this time with much more dedication and higher budged.
To be honest, this journey already started, I just didn't inform you on time Sorry about that, no hard feelings, right?
I'll tell you what I did till now.
Since I have accounts on most of CPA networks, I did some research on offers in order to decide what should I start promoting. I found the offer/niche that I thought it will convert good. It was on CPALead.
They actually have nice landing pages for niches there, everything is made for you and all you have to do is choose niche, click promote and you'll get link to your landing page, something like OGads have, the only thing that's different is the LP creators are CPALead's users themselves and if you use their LP, they get 15% of your earnings. Not bad for those who don't want to bother with creating LPs and also not bad way to earn some side money for those that have skills to create landing pages.
So, I took my link, added $20 to my Popads net campaign and added my link. Spent $10 first day, didn't get a single lead and decided to go with different offer. I didn't gave up, just changed the niche since after spending $10 I got the feeling that this won't work at all.
New niche, new try. Thursday, about 10 PM CET I added the link to my Popads campaign, targeted USA, Canada, Australia and France, added some filters too, chose what type of websites to show my ads on and added $5 per day budget for that campaign.
In the morning, surprise! Positive ROI already. Spent about $1.2 and earned $3. Checked CPALead stats and saw that I had about 1000 visits from USA, but just 4 leads. Something about $0,50 from USA, rest was from Canada, about $1 and $1,50 from France. The thing is France had the highest CR. About 25%. Really amazing and I thought I found the goldmine. What isn't clear to me is what a hell is happening, I know French leads pay $10, 15 or 20 (pin submits). I got couple of them here, but just $1,50. I got over it since I got positive ROI and didn't wanted to bother with it yet. It was a good start.
What I did next is removed USA from my PPV campaign. I won't pay $2 for 1K visits to get $0,50, it doesn't make sense (like you didn't knew that).
Next day, spent $3 on my PPV campaign, earned $4. Still positive and good ROI so I decided to scale up things, bid higher for French and Canadian traffic and increase my daily budget.
Saturday morning, I tried to login to see my stats and got this nice message from CPALead:
Your account was not approved. This can happen for various reasons, including failure to validate the domain you used in your application. If you feel you made an error in your application, please contact your affiliate manager, Justin Lamb, for more details. Use your CPAlead. publisher ID #XXXXX to reference your account.
Of course, it has nothing to do with my domain since I haven't used any, I did direct linking in my campaign to their LP.
So, I sent them the message on Saturday morning immediately, asked what happened and reason for getting my account banned.
They replied today, asking more details about my promotion. I'm talking with them right now and waiting to see if they're going to reactivate account, if not, I'm going for different CPA network. I'll just scrape their LP or make a better one and add Adworkmedia content locker there.
Let's summarize (only the campaign that I actually got some leads for):
- Spent: $4.20
- Earned: $7.00
- Profit: $2.80
Now waiting Justin from CPALead to respond to my latest email, see what's the problem exactly and what a hell they count as lead, what offers they show in their content lockers!? Huh... French lead $0.20... 0.20 my a*s. By a*s I mean abs
I'll keep you posted.