# \[CASE STUDY\] My Shocking Findings On Business Profile vs Personal Profile 📈 **URL:** \ **Category:** Instagram Marketing\ **Created:** [August 19, 2019, 4:31pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371 "2019-08-19T16:31:58Z")\ **Posts on this page:** 20\ **Page:** 2
**Author:** ![Luffy](https://mpsocial.com/user_avatar/mpsocial.com/luffy/32/28378_2.png) [@Luffy](https://mpsocial.com/u/Luffy)\ **Post date:** [August 19, 2019, 7:40pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/21 "2019-08-19T19:40:06Z")
Ah I see, but aren’t there more stats that you can check through facebook for creator accounts or am I imagining things? ---
**Author:** ![Redis](https://mpsocial.com/user_avatar/mpsocial.com/redis/32/35132_2.png) [@Redis](https://mpsocial.com/u/Redis)\ **Post date:** [August 19, 2019, 8:27pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/22 "2019-08-19T20:27:57Z")
Thanks for sharing usefull case study👌 ---
**Author:** ![Szr](https://mpsocial.com/user_avatar/mpsocial.com/szr/32/40986_2.png) [@Szr](https://mpsocial.com/u/Szr)\ **Post date:** [August 19, 2019, 8:40pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/23 "2019-08-19T20:40:32Z")
Thanks for sharing! I personally noticed nothing. I have both personal and business accounts in the same niche and they get about the same engagement rate. ---
**Author:** ![omarialex](https://mpsocial.com/user_avatar/mpsocial.com/omarialex/32/30917_2.png) [@omarialex](https://mpsocial.com/u/omarialex)\ **Post date:** [August 19, 2019, 8:41pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/24 "2019-08-19T20:41:17Z")
Thanks for the insightful post, I just changed two accounts from creator to personal account, now will test with few hashtags and see how my reach will be. ---
**Author:** ![LanceParrish](https://mpsocial.com/user_avatar/mpsocial.com/lanceparrish/32/30363_2.png) [@LanceParrish](https://mpsocial.com/u/LanceParrish)\ **Post date:** [August 20, 2019, 1:10am UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/25 "2019-08-20T01:10:21Z")
Thank you for this insightful and thorough post. It’s insane that this company would have the nerve to do this. Seems like it would be a legal issue too. ---
**Author:** ![AutAut](https://mpsocial.com/user_avatar/mpsocial.com/autaut/32/37455_2.png) [@AutAut](https://mpsocial.com/u/AutAut)\ **Post date:** [August 24, 2019, 10:46pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/26 "2019-08-24T22:46:18Z")
@Luffy absolutely great! Thanks mate, I owe you one ✌ ---
**Author:** ![jamesc](https://mpsocial.com/letter_avatar_proxy/v4/letter/j/bc8723/32.png) [@jamesc](https://mpsocial.com/u/jamesc)\ **Post date:** [August 31, 2019, 2:40pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/27 "2019-08-31T14:40:20Z")
I tried this and unfortunately my post performance has fallen dramatically. Account was a creator account since around June 2019. Around 11.5k followers. Since the switch to personal account my likes have dropped from a consistent 550 to 300 likes. Will give it another few weeks before switching back to creator. ---
**Author:** ![cowboymug](https://mpsocial.com/letter_avatar_proxy/v4/letter/c/50afbb/32.png) [@cowboymug](https://mpsocial.com/u/cowboymug)\ **Post date:** [September 3, 2019, 7:19am UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/28 "2019-09-03T07:19:19Z")
Has anybody tried a 3rd party app for insights? It’s one thing I want, but I don’t want to go business. ---
**Author:** ![DonPapo](https://mpsocial.com/user_avatar/mpsocial.com/donpapo/32/34455_2.png) [@DonPapo](https://mpsocial.com/u/DonPapo)\ **Post date:** [September 3, 2019, 7:25am UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/29 "2019-09-03T07:25:58Z")
Great read! I’ve been seeing this trend also but didnt had time nor energy to put something into it. I guess I dont need anymore 😉 Thank you! ---
**Author:** ![Luffy](https://mpsocial.com/user_avatar/mpsocial.com/luffy/32/28378_2.png) [@Luffy](https://mpsocial.com/u/Luffy)\ **Post date:** [September 3, 2019, 8:17am UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/30 "2019-09-03T08:17:32Z")
Same here. Let me know if you find one. I thought maybe later or Quicksprout but I am kinda worried of connecting any third party to my account at this point to not lower the trust score ---
**Author:** ![denis1](https://mpsocial.com/user_avatar/mpsocial.com/denis1/32/34057_2.png) [@denis1](https://mpsocial.com/u/denis1)\ **Post date:** [September 3, 2019, 12:02pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/31 "2019-09-03T12:02:01Z")
Great analytics here ! Thanks for sharing 😉 Business acc has been spotted ages ago about killing reach… ---
**Author:** ![waseem7b](https://mpsocial.com/letter_avatar_proxy/v4/letter/w/43a26b/32.png) [@waseem7b](https://mpsocial.com/u/waseem7b)\ **Post date:** [September 8, 2019, 6:27pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/32 "2019-09-08T18:27:33Z")
Thanks for the share pirate king !! ---
**Author:** ![abcbfc](https://mpsocial.com/letter_avatar_proxy/v4/letter/a/eb9ed0/32.png) [@abcbfc](https://mpsocial.com/u/abcbfc)\ **Post date:** [September 8, 2019, 7:08pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/33 "2019-09-08T19:08:15Z")
I have MANY large accounts that are Personal but had analytics grandfathered in prior to them offering business accounts. ---
**Author:** ![Luffy](https://mpsocial.com/user_avatar/mpsocial.com/luffy/32/28378_2.png) [@Luffy](https://mpsocial.com/u/Luffy)\ **Post date:** [September 8, 2019, 8:29pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/34 "2019-09-08T20:29:44Z")
So was there a time when analytics was a feature for all accounts and those still have them without switching to buiseness? That would explain how do many large influencers that have to work with brands that obviously have personal profiles can show analytics ---
**Author:** ![Alexnvo](https://mpsocial.com/user_avatar/mpsocial.com/alexnvo/32/31498_2.png) [@Alexnvo](https://mpsocial.com/u/Alexnvo)\ **Post date:** [September 8, 2019, 8:33pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/35 "2019-09-08T20:33:24Z")
I have those on some of my accounts …not as good as creator and business but really helpful ---
**Author:** ![goodtimes](https://mpsocial.com/user_avatar/mpsocial.com/goodtimes/32/31765_2.png) [@goodtimes](https://mpsocial.com/u/goodtimes)\ **Post date:** [September 8, 2019, 10:19pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/36 "2019-09-08T22:19:17Z")
Great case study! I’ve seen a lot of rumors and Guedes about this, but first time I’ve seen a more legit test. Appreciate you sharing! Off to switch all my business accounts to personal 😀 ---
**Author:** ![Itachi](https://mpsocial.com/user_avatar/mpsocial.com/itachi/32/41299_2.png) [@Itachi](https://mpsocial.com/u/Itachi)\ **Post date:** [October 8, 2019, 10:50am UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/37 "2019-10-08T10:50:01Z")
I actually did a test on this and couldn’t see any changes between the engagement on business/personal on my test account. ---
**Author:** ![Snoofix](https://mpsocial.com/user_avatar/mpsocial.com/snoofix/32/38391_2.png) [@Snoofix](https://mpsocial.com/u/Snoofix)\ **Post date:** [October 8, 2019, 10:57am UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/38 "2019-10-08T10:57:23Z")
I changed my account to Personal and seams that some of my followers that I have never seen before are liking my content…so I don’t know the average because I have other external sources of engagement but I think we have a difference between Business and personal. ---
**Author:** ![Luffy](https://mpsocial.com/user_avatar/mpsocial.com/luffy/32/28378_2.png) [@Luffy](https://mpsocial.com/u/Luffy)\ **Post date:** [October 9, 2019, 12:08am UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/39 "2019-10-09T00:08:37Z")
Exact same thing happened to me immediately after switching. Even on stories. Seemed pretty convincing to me … ---
**Author:** ![Jala\_Labova](https://mpsocial.com/user_avatar/mpsocial.com/jala_labova/32/59825_2.png) [@Jala\_Labova](https://mpsocial.com/u/Jala_Labova)\ **Post date:** [May 27, 2021, 3:05pm UTC](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371/40 "2021-05-27T15:05:31Z")
I know this is a long time ago, however I wanted to say that I will be trying this. Will be reverting my business account to a personal account and see if this changes anything. In the meantime, did anything happen for you guys? What are your findings in all this time? [Previous page](https://mpsocial.com/t/case-study-my-shocking-findings-on-business-profile-vs-personal-profile/80371.md?page=1)