There is this new app called Musicl.ly which is a mixture between Vine & Snapchat. Its sweeping the nation among little kids.
The sole purpose of this app is for people to post pictures of them lip syncing to their favorite songs, adding some precise hand motions, and camera skills.
Take a look at the official Instagram page to get a better understanding of this nonsense
The craziest part about this app is the fact kids are actually getting seriously famous from it!
In regards to marketing, there seems to be a great opportunity here. As we are all aware, there are many age restrictions on social media platforms which make it hard for kids to create accounts. Musical.ly seems to do the opposite and attracts kids as young as 3 years old! That being said, there is a high demand for emails from these age groups since they are hard to collect. That being said with Musical.ly its easy since 95% of the users are under age.
You could use the traffic to monetise YouTube videos, a lot of people are making a killing with kids videos right now and they’re insanely easy to make.
I have a client who wanted me to create 50 Instagram accounts and manage them for him. He is paying $4,500/month for me to manage all of them. He has many websites which “claim” to give free coins, crowns, and other stuff for free. All the user needs to do is enter their username and email. He has obviously found some way to make some serious money from collecting these emails. I tried asking him more details “So I could better manage his accounts” but he is very secretive.
Generate traffic through the emails by marketing your content to them. Didn’t know kids read their email but if that’s the case I’m sure you could pull some views like this. Knowing their age and gender would greatly improve your chances of success too by tailoring the content to suit.
I completely understand. There has to be something better to use this audience for since someone is willing to pay $4,500/month to manage 50 accounts promoting users to submit their username and email. Its driving me crazy not know what exactly.
True, however the Music.ly app is a mixture of Vine and other social media platforms which in theory should make it more stable. It also offers so many more features than vine. Its also getting endorsed by a ton of famous Instagram with over 5m followers, along with Adam Levine from Maroon 5.
I contacted my little cousin in elementary & my fiances little brother in high school and according to both of them all the kids in elementary and high schools are using. That being said it could indeed be a fad which will die soon.
parent/kids niche