maybe, havenât focussed so much on IG stories yet. Should probably test that a bit more.
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their ig page is up again ⌠lets see 
The only way to cope with demand, is to have something electronic that everyone wants (ebook etc.).
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They could not cope with demand. Thats why in-part, it failed. And the fact that IG/FB does not like people making $$ without their cut.
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should your post be âhow to loose 700k followers in a dayâ ?? I see redâŚ
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They did it once, pretty sure they are already working, or even start a new project using the same business plan.
tbh they probably donât care about the followers stack since they probably already cashed out a 6 digit $$ amount
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You can get the bathing suits for about $6-$8 which is a profit of $5-$7 per piece. The method behind Free plus ship is to build a list of buyers that you can market too again and again to get sales. We all know it is easier to make a sale from a happy customer than it is to acquire a new one. Most likely they use shopify to sell their products which means they are getting paid before ever buying the product. So, No money is coming out of their pocket it is coming from the customers. That is the whole reason you do dropshipping so you donât have to hold inventory and you pay for the product once it is purchased.
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exactly what id do
The good old free plus shipping offer where the shipping costs way more than the product itself
just making this thread alive again⌠from 7k to 750 followers down to 550k⌠its still a good shit storm for them.
now all the dust has settled hereâs their account now.
Interesting case study, im gonna plan for one myself but make sure it wont backfire hahaha
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Oh my god. 
Just saw this and read all of the comments + checked their account.
Even tho this campaign probably cost them a lot (probably they had a lot of expenses without profit) but I think itâs profitable now. They have less followers than in the peak time but still really awesome and they are getting a lot of interactions on their new posts. I would be curious how much money they make with this.
Interesting post and comments
Holy sh*t !
I donât know any provider can do such a big numberâŚ
Interesting to hear this was actually a blackhat account and not a fashion company. Lots of potential ways to use this method and there clearly is a lot of virality in posting towards girls!
LOL yes.
it needed to happen.
too relevant in 2017 tho 
lol 
Doesnt look like thatâŚ
Seems they tried to change the trend by buying fake followers and as we all know this helps ALWAYS a lot:
They lost now within the last 5 months around 200k followers⌠This acc. seems to be âhatedâ and âdeadâ⌠:see But mayb they made a great deal when they have initiated the so-called âgive-awayâ
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They better milk the account while they can!
It still gets about 8k average likes on photos.
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This was a great example on how not to do marketing. Theyâve recouped though