# Instagram Ads? Post or Story ads

**URL:** <https://mpsocial.com/t/instagram-ads-post-or-story-ads/45673>\
**Category:** Instagram Marketing\
**Created:** [June 26, 2018, 8:24pm UTC](https://mpsocial.com/t/instagram-ads-post-or-story-ads/45673 "2018-06-26T20:24:23Z")\
**Posts on this page:** 2\
**Page:** 1

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**Author:** ![Kalynddougherty](https://mpsocial.com/user_avatar/mpsocial.com/kalynddougherty/32/52103_2.png) [@Kalynddougherty](https://mpsocial.com/u/Kalynddougherty)\
**Post date:** [June 26, 2018, 8:24pm UTC](https://mpsocial.com/t/instagram-ads-post-or-story-ads/45673/1 "2018-06-26T20:24:23Z")

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Hey Everyone!

So as I’ve been growing my clients IG accounts organically, I’ve realized I’m missing the last puzzle piece… iG ads.

Does anyone have a recommendation for a course, YouTuber or website that teaches how to run an effective FB/ IG ad?

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**Author:** ![Iamcurtiswood](https://mpsocial.com/letter_avatar_proxy/v4/letter/i/71c47a/32.png) [@Iamcurtiswood](https://mpsocial.com/u/Iamcurtiswood)\
**Post date:** [June 27, 2018, 2:14am UTC](https://mpsocial.com/t/instagram-ads-post-or-story-ads/45673/2 "2018-06-27T02:14:01Z")

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I’ve tested both and I always get better results (lower CPC’s) with story ads but I have spent a lot of money testing to see which is the most effective.

When it comes to using FB ads its all about TESTING collecting data and tweaking to improve

My best advice would be to just jump right in and TEST TEST TEST.