Just a few moments ago, I was surfing YouTube and came across a very unique marketing tactic which may inspire some creativity for you guys. You may actually find some success by coping and applying this to your own businesses, or this may just open your mind to more creative methods of marketing. Regardless, its genius!
So Burger King just released a new 15 second commercial. Watching it you would just think its just another lame commercial that explains nothing about the product. However there is something special about it. If you have an android phone with "OK Google" enabled make sure you have it by your side, and make sure your your computer volume is not on mute. Without further adieu, click play on the first video
How awesome was that! The Marketing Cheif of Burger King actually wrote a Wiki article which your phone will read for you. All you need to do is say "Ok Google...What is the Whopper Burger". Now you are probably thinking...how could I use that for advertising? Well if you are on Facebook or Instagram promoting a product or service, you can have a short video clip somewhere in the video where it says "Ok Google..go to www.yourwebsite.com" or "Ok Google..what is [Enter Product/Service Here]". You would then need to create a Wiki article, and you are all set. Using this method you can drive more traffic to your website, or create more awareness for your product or service. In addition it will likely make your viewers laugh which releases dopamine, and will slightly increase the chances they buy what you are selling. Who knows, they may share it with their friends also and you get even more exposure.
Anyways, I hope this got your juices flowing, and maybe you guys can come up with some new unique out of the box ways to promote your business/services.
Here is some more infroamtion in regards to this Burger King video if you want to learn more