90 million views, 1.5 million likes, and 15,000 new followers (from 40,000 to 55,000)
My main page is a legitimate sports publisher focused on a UK sports league.
How do I stop the influx of new followers - mainly from other countries - from tanking engagement on our page?
Don’t get me wrong, I want to bring them in and turn them into fans, but my first impressions indicate a lot of the new followers just spam like/follow on a viral post then don’t care at all about what you’re doing or the results of the league.
Does anyone have advice on turning viral followers into actual supporters?