My reach has decreased and I was wondering if anyone has any tips or strategies that have worked for them. Should I post more stories? Start making live videos? What about posting videos? I have noticed those might get more impressions, but less engagement.
but what if the content is really good but there is only a reach of 3000 - 7000 on an 80k account?
Is the account dead? Should you start a new one with botting?
If it is a business account tied to an FB Ad account, then a 10% reach of followers is pretty normal in my experience. Otherwise, if is a personal account, I would say it’s really bad. My advice would be to find out how many fake followers there are and start cleaning up bot and fake followers or simply followers that don’t engage with your content at all. Then increase your post frequency by a bit. Maybe start posting +1 a day and start posting story and comment and like on follower’s posts.
Bottom line, if majority of your 80k followers is real, it would be foolish to throw away the account.