I have an e-com site, the niche is fashion and I have been getting a considerably good amount of traffic from Facebook and Pinterest. About 500-700 visitors a day.
The problem is that these people are only going to my blog pages and I am struggling to find a good way to redirect them to my product pages so that they can buy stuff from me.
I have tried using pop-ups with coupon codes linked to different product collections but no one clicks on the popups.
I have tried add sales banner images on the blog pages that are linked to the products but still no one clicks. This makes me think that people have become immune to website popups.
Do you guys have any working recommendations on how I can turn these visitors into potential buyers?
try to use a landing page or redirect them to a product page with a timer about a sale ( scare city)
and of course you need to test a lot of product its not one shot hit but who ever made good sales can confirm its after a lot of testing also dont hesitate to make good offer and incentive thel to buy more than one article by giving good discount if they purshase a second or 3
The problem is the few blog pages I wrote a couple of weeks ago picked up and are driving traffic. But I have tried pop ups that show up a few seconds after the users get into the site with links redirecting them to the product pages and a 50-60% discount coupon but no one is even click on the popups according to the analytics.
Change your facebook/pinterest link back to your website into a squeeze page which forces them to give you an email to continue.
You will lose some traffic, but the people who drop out were probably the least likley to purchase anyway… If you’re getting 500-700/day specifically for your content, you should be able to retain 300-500 IMHO whilst claiming their souls in your email list.
I’m not an expert, but it’s something I have had some experience with.
personaly i think you best bet is clickfunnel you 've 14days free trial and people have nothing to do either enter their email or leave well a landing page is the best bet for you i guess since you already have traffic