Hey did anybody know what is the meaning of social proof “To”
The meaning of social proof? It basically means, that people tend to put more trust in things other people already approved. Lets make an example: If you run an ad on fb for an eBook and the advertised post does have 0 likes, your target audience will most likely not thing that this is a product they can trust. But if your advertised post has 1k+ likes and a few hundred comments talking about how awesome this eBook is your target audience will get a feeling of trust: If all these people found this post good (because thats what the likes and comments implicate) than I should have a closer look an it as well.
Btw: The idea of social proof was implemented back in 1984 (I think by a guy named Cialdini) and is the root for things like testimonials, reviews and so on. It’s a psychological effect also know as “herd behaviour”.
Well explained Thanks tho!
Yeah as @Vikkars has Said Social proof is the influence that the attitudes and actions of Other people around us have on our own behavior (ether online or in real life) . The “proof” element is the idea that if other people are doing it (or saying it), it must be correct.