So I have been playing around with IGTV recently and realised something very bizarre.
With posts, I can get a better organic reach if I am in an engagement pod and get likes and comments soon after I post.
However, when I apply the same techniques to IGTV/video posts where Instagram show views, I can get more likes than views. So for example, after 10mins posting, I may get 25 likes but only 10 views…
What can be count as a view? I thought 25 likes should count as 25 views but it is not the case.
Apart from creating engaging content, what are other ways I can increase views for my video posts/IGTV?