ian
November 10, 2017, 1:52am
#1
Just hit this article in my feed:
Can’t get enough #content on Instagram? Is following individual people just not enough to fill the social media void in your heart? Fret no more, for Instagram appears to be testing the ability to allow you to follow hashtags instead of humans, as...
What kind of sorcery is this?
If this goes live, do you think there’s any use to the feature, or impact?
Or is it just a way to track topics you like instead of following others? Will engagement increase or decrease?
Maybe it’ll be easier to ‘subscribe’ to a tag instead of scrolling the explore page endlessly?
10 Likes
slinks
November 10, 2017, 1:56am
#3
Big impact.
It makes hashtags even more important for discovery.
And you’ll be able to reach more targeted people because they are specifically following a relevant hashtag
This would be amazing. Already have some ideas!
1 Like
Johnny
November 11, 2017, 11:48am
#5
It will be much more important to be on the first place for certain hashtags and organic reach if you’re there will be a lot higher, that’s what I see
I’m liking the sound of this - thanks for sharing.