My clients instagram API got deactivated -

Guys, I have a client who was using Instagram API and pulling the feed on his website. Post the algo change on the 30th his account has been deactivated citing TOS violation.

Is there a process to understand why the deactivation took place?

It was using the API to fetch the feed to the website.

How can we reactivate the API account?!

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The official api is no longer supported and it is possible that they are slowly turning off active API accounts.
https://www.instagram.com/developer/

Look for a different solution to put photos on the site, it is to do without api.