Interesting concept I ran into lately, I haven’t tested it because I have no need to.
Essentially you pay for a shoutout package and they promote your content across a network of university nano-influencers with 1-10K followers. The cool thing is that most of the influencers followers would likely be friends with them and so there would be a lot of trust there if you were promoting an online product or running an e-com store. I doubt it would be an efficient way to orchestrate growth campaigns though.
As far as I can tell they’re all UK based university influencers.
I believe UniTaskr owns an app where uni students can earn a bit of extra cash, similar to the Amazon micro job website but you get paid more and you have to be a student. I don’t imagine they get paid much, maybe £1-5 per post or something along those lines?
Just guesses. That’s what I reckon though considering the fact that their shout-out packages are pretty cheap relative to the amount of uni students that’ll give you a shoutout.