Lately, I am playing around with Fb’s Custom Audiences based on their data instead of my website visitors.
I’m in Australia and I realized that creating a target audience using Fb Interests, demographics and behaviours are limited compared to an ad account I created via my servers in the US. For example, I don’t have the option to target “Aniversary” when creating an audience with my account on a laptop in Australia.
Now I am wondering in which country you have the most option to choose?
I mean, I watched a video from a 2016 course and this guy had a sh** load of choices compared what I got here. I’m aware of the big changes Fb made in 2018 but wasn’t really into ads