Hey guys! I am posting my first guide here in this amazing community. Hope this is helpful for you.
Recently, I have been testing some methods to get the most out of IG’s promotion services and might have found a loophole in the system. What is it?
Getting massive exposure and engagement by spending 1$/€ or less
Results?
SETUP PROCESS:
- Click on the post you want to promote and the goal was to drive traffic to my account.
- In select target audience, for my test I created my own audience list based on countries with highest IG users and set the age bar between 17-55, both male and female. I used all the countries in this chart below.
- For audience interest, I added “travel, photography and architecture” based on the post I was promoting.
- If you did the above steps right, your “Potential People Reached” must have reached 500million+
- Now, set your budget as 1$/€ (or other currency you use) and campaign for one day - don’t worry about the Est.Reach prediction as it always reaches more than prediction numbers.
Sit back and relax.
For example, if you are based in Europe and don’t want to target such demographic area as above example, you can restrict audience just for Europe like the example below:
Some might say, " Spending 1$/€ just to gain 1000-2000 likes? ". I am not claiming this is the only best method for massive exposure, but a humble guide without external automation which helped me create a better insights chart and was able to strongly pitch potential brands for collaborations.
Note: As always, content is the key. Promote only the content you believe is high quality and engaging.
If you reached here, thank you for reading and you deserve to hear about LOOPHOLE IN THE SYSTEM:
- Repeat Step 1 to 4 from the setup process mentioned above.
- Instead of 1$/€ budget, set 2$/€ for 3 or 4 days duration and start the campaign.
- After day hours of your target audience (example - after 12am), pause promotion.
- Resume promotion the next day during active hours - 8am and pause again after 12am.
- Pause and delete promotion after you reached satisfactory engagement.
Result:
IG pushes your content to even more audience since you have bigger budget. But you only will pay for the period you used. In my case, I paid 2.16€ out of 6€ budget campaign.
Feel free to give feedback about the guide to help me provide better content next time!
I love this community and have learned a lot over the period of time. If you feel I missed something important in the guide, feel free to let me know or add below.
Jack
thanks!